Perfora is using PG switching to increase payment success rates at their checkout
Perfora is a modern, and functional oral care brand for consumers. The idea behind Perfora is to elevate the oral care experiences of the consumers with clean & effective products and educate people about how they can improve their oral health.
A lot of the shoppers for Perfora were dropping off as they encountered difficulty in filling out lengthy sign-up forms. Moreover, creating special coupons like Freebies, Bundles, and Buy X Get Y was inconvenient and time consuming as they had to use many apps for this. Another major issue was relying solely on one payment gateway without any backup, leaving no alternative if failures occurred during the payment process.
Solution and Results
Shopflo's identity management solution has significantly streamlined the shopping experience on Perfora. Initially, it saved 70% of shoppers from form filling, which increased by 14.5% in just 2 months. This led to a remarkable delta of 18% conversion rate compared to guest users.
Creating wide range of discounts on Discount Engine like Freebies, Bundles and BxGy that matches their campaigns has now been easier and has saved a lot of time. Helping the team manage all their campaign specific codes at one place. These discounts have been loved by thousands of Perfora customers.
Perfora experienced a boost in their payment success rate by adopting Multi PG support on Shopflo. This change brought peace of mind by mitigating concerns about payment failures. All in all, this drove a +21% increase in their conversions.
Shopflo's PG switching feature has been a game-changer for Perfora. It ensures uninterrupted payment processing, eliminating the risk of revenue loss and enhancing our reputation as a reliable brand.
Other impactful stories
February 14, 2024
How Comet Increased their Sales by 7%
Comet is a new age sneaker brand that started in 2022. With a focus on comfort and style, they caught the attention of audiences through their unique designs and branding. Like their namesake, they want to be unrelenting and bring a once in a lifetime experience to their customers.
January 8, 2024
Renowned for its 'SmartGrid mattress', a premium product with a high AOV, The Sleep Company saw a boost in website conversions by 39%
The Sleep Company is a leading comfort innovation company in India, specialising in premium mattresses and sleep accessories. Founded in 2019, they're known for their innovative SmartGRID mattresses, designed to offer personalised comfort and support for a better night's sleep.
January 8, 2024
How Stuffcool is building a coolclub
Stuffcool specialises in manufacturing and selling accessories for electronic devices such as smartphones, tablets, and laptops. They elevate the shopping experience by great upsell suggestions and showcasing multiple products and adding convenience to add to cart by simply clicking on images